Events

Past Events

Optimize Your Salesforce CPQ and Plan for What Will Replace It - OpFocus Webinar Oct 1, 2026

Salesforce moved CPQ into “end-of-sale” status early in 2025, and if you’re a current customer, you probably have questions (and maybe a little anxiety) about what that means for maintaining your quote-to-cash processes and data, and planning for the future. In this panel discussion, we brought together a revops leader, OpFocus’ quote-to-cash practice lead, and a senior RCA architect to cut through the noise and lay out what’s actually happening and how to think about your next move. 

Fix Your GTM Foundations - OpFocus Webinar Aug 12, 2026

When new CROs, CMOs, or heads of Revenue/Marketing Operations join an organization, or there's been an acquisition, there is often an immediate need to reset the foundation to support GTM motions, sales/marketing processes, and reporting. This often involves reviewing the data model, cleaning up data, redefining processes, implementing new models, and identifying and implementing new metrics. 

Lessons for Your Next GTM Tech Stack Merge - OpFocus Webinar July 15, 2026

OpFocus brought together a panel of RevOps leaders from Azara Health and Versaterm to share their experiences with recent org merges — how they got started, what drove their decisions, and what lessons they learned along the way.

Put Agents to Work in Your GTM Tech Stack - OpFocus Webinar June 10, 2026

You've heard the AI in GTM hype. Now hear from peers actually doing it. OpFocus brings together a panel of RevOps leaders from Extensiv, Cockroach Labs, and Uber for Business to unpack their experiences with AI workflow tools in the GTM tech stack — how they got started, what drove their decisions, and how they're governing it at scale.